Crafting Compelling Narratives That Engage and Convert Audiences

I’m Kendall…

Based in New York City, I lead digital editorial strategies for leading media brands, crafting innovative content that maximizes audience engagement and impact.

What I do…

• Editorial Strategy & Leadership
• Commerce Content Development
• Franchise Creation & Innovation

"It is the writer's job to make the commonplace uncommon, the ordinary extraordinary." — William Zinsser

Publications

New York Post

Travel + Leisure

Shape

Departures

Apartment Therapy

Real Simple

Food & Wine

People

Education

Digital Marketing, eCommerce, and Analytics Certification, The Wharton School of Business [2020]

Columbia Publishing Course Certification, Columbia University [2018]

B.A. Literature, University of Hawaii [2017]

Training + Certifications

UX Design — Google [2023-Present]

Team Leadership and Management — LifeLabs [2021-2022]

French Language — Idlewild [2021-Present]

Digital Design Coursework, Pratt Institute [2014]

Existentialism and Phenomenology Coursework, American University of Paris [2015]

Get in touch.